Web development · References from five sectors

Websites that work.
Not just look good.

Every sector needs something different: the care service site has to reassure relatives, the practice site has to take pressure off the phone, the holiday flat has to create a sense of holiday. We build individually – and show you here what that looks like.

5references from five sectors
100 %individual, not a website builder
1contact for technology & hosting
View references Discuss your project
Selected projects

Five customers, five completely different tasks

A website is not an end in itself. It should generate enquiries, find staff, schedule appointments or sell a product. These five projects show how differently the solution can turn out.

anko-pflegeteam.de
anko Pflegeteam – website for a home care service
Home care service · Weinsberg

anko Pflegeteam

anko-pflegeteam.de

The task

Relatives usually look for care in an exceptional situation – under time pressure and emotionally strained. The site had to lead them to the right service quickly. At the same time, care staff are scarce: the site also had to work as a recruitment channel.

What we built

The services are organised by care situation rather than by technical terms. A dedicated careers section with vacancies addresses applicants directly. The free monthly online consultation can be booked through an integrated form – without a phone call.

Online consultation bookable Careers section Form integration Map integration
Visit the site
praxis-zinkov.de
Zinkov GP practice – the practice team outside the Sulzfeld health centre
GP practice · Sulzfeld

Sergiy Zinkov GP Practice

praxis-zinkov.de

The task

A certified GP practice with several specialists and additional qualifications – that had to become visible. Above all, the practice phone needed relief: too many calls were about opening hours and appointment requests.

What we built

Appointments now run around the clock through the Doctolib integration. An info bar on the home page shows a live status of whether the practice is open and until when – calculated automatically from the stored opening hours. Plus: the range of services with specialisms, a team introduction and a clear emergency notice.

Doctolib appointment booking Live opening status Team & services Emergency notice
Going live shortly
haar-spezial.de
HAAR SPEZIAL – website for a master hairdressing salon in Heilbronn
Master hairdressing salon · Heilbronn

HAAR SPEZIAL

haar-spezial.de

The task

A master salon that deliberately publishes no price list – because a number says little without looking at the hair. So the site had to convince through craft and consultation rather than price. And it had to appeal to women and men equally.

What we built

Calm typography, large images, few distractions. The women’s and men’s sections are separate so both audiences find themselves. Instead of a booking system, a simple appointment request – fitting a salon that arranges every appointment personally.

Women’s & men’s sections Image-led design Appointment request No website builder
Visit the site
casabauer.de
Casa Bauer – website for a holiday apartment on the Costa Blanca
Holiday rental · Costa Blanca

Casa Bauer

casabauer.de

The task

A holiday apartment sells on feeling. Anyone who leaves the site without having pictured the holiday will not enquire either. At the same time families want solid answers: how many beds? A pool? How far to the beach?

What we built

The opening tells a small scene from a family holiday – directly beneath it the hard facts appear as tiles: 6×12 m pool, up to 4 people, garden access, Wi-Fi. Separate pages for the apartment and the surrounding area, image galleries and an enquiry form with proper confirmation pages.

Image galleries Enquiry form Location map Area guide page
Visit the site
mycryptopilot.com
MyCryptoPilot – product page for a chart analysis tool
Software product · International

MyCryptoPilot – TRIFECTA

mycryptopilot.com

The task

A technically demanding analysis tool for TradingView – in need of explanation, with an international audience. Prospects have to understand what the product does before they buy a licence.

What we built

A product landing page that explains rather than claims: an interactive legend for every signal, unedited chart examples from different markets and three clearly compared licence packages. Fully bilingual with its own language switch – German and English.

Bilingual DE/EN Interactive legend Licence packages Product landing page
Visit the site
Photography included

We take the photos as well

Every visitor spots a stock photo – the smiling team that is not yours at all. Real pictures of real people work quite differently. That is why we take them ourselves, with the equipment of a professional photo studio.

Team & portraits

Group shots and individual portraits in which your people look natural – not stiff against a white wall.

Premises & operations

Practice, salon, workshop, office or holiday flat: people who can see where they will end up are more likely to come. Even in difficult light.

Products & details

Cut-out product shots and close-ups of your work – cleanly lit, in consistent quality.

Prepared for the web straight away

Editing, cropping and compression in modern formats. The images reach your site optimised for loading – not as an 8 MB file.

Our studio equipment
Cameras for portrait, interior and product work
Interchangeable lenses from wide angle to telephoto
Studio flash & continuous lighting
Softboxes for soft, even light
Backdrops & reflectors
Tripods and a mobile set-up

The equipment is mobile: we set it up at your premises – in the workshop, the practice or the salon. That way the pictures are taken where your work actually happens, without your team losing half a day.

What you get

Hand-built, not assembled from a kit

Website builders are quick to set up and hard to change afterwards. We build your site from the ground up – that takes a little more thought at the start and pays off over the years.

Our own code

No off-the-shelf theme, no plugin sprawl. Every page is built for your purpose – and can be extended just as precisely later.

Fast loading times

Optimised images, lean code, modern formats. Fast pages are rated more highly by Google – and abandoned less often.

Findable on Google

A clean structure, sensible meta information, structured data and a sitemap. With us SEO is part of the build, not an extra item.

GDPR from the outset

A cookie notice only where needed, a privacy policy matching the services actually used, SSL encryption as a matter of course.

Everything from one source

Domain, hosting, SSL, mailboxes, website – as an IT systems house we look after the whole chain. One contact, no finger-pointing.

Support afterwards

A website is never finished. We update, extend and adapt it – even years after going live.

Scope of services

Your web presence – our craft

A professional website is now your company’s most important calling card. We develop individual web presences that showcase your strengths, convince visitors and look perfect on every device.

Corporate websites

Professional company websites that present your business, your services and your values convincingly. Individual design that matches your brand.

Responsive design

All our websites are fully responsive – optimum display on desktop, tablet and smartphone. Google rates mobile-optimised pages more highly.

Search engine optimisation

Pages built cleanly for SEO: fast loading times, structured data, optimised meta tags and accessible code – for better placement on Google.

Content management

Websites with a user-friendly CMS – so you can maintain texts, images and news yourself. No programming knowledge required.

Landing pages

Targeted landing pages for campaigns, promotions or individual products – with a clear focus on conversion and contact enquiries.

Hosting & maintenance

Reliable hosting, an SSL certificate, regular updates and technical maintenance of your website – so you can concentrate on your core business.

How it works

From the first conversation to going live

You always know what we are working on and what comes next.

1

Conversation & goals

We clarify who you want to reach and what the site should achieve. From that comes a fixed-price quote – no open-ended timesheets.

2

Concept & design

Structure, page layout and design take shape as a draft. You see early what it will look like and can step in calmly.

3

Build & content

We build the site, optimise images and text for Google and connect whatever is needed: forms, appointment booking, maps.

4

Go-live & support

We set up the domain, hosting and SSL. After that we remain your contact – for changes, extensions and updates.

Frequently asked questions

What we are asked most often

What does a website cost?

That depends on the scope – a site for a trade business is something different from a bilingual product page with pricing tables. After a short conversation you receive a fixed-price quote so you can budget with certainty. The initial consultation is free.

How long does the build take?

In our experience the biggest time factor is not us but the content: text, images, approvals. Once the material is ready it moves quickly. You receive a concrete schedule with the quote.

Can I maintain the content myself later?

Yes, if you want to. On request we set up a content management system that lets you change text, images and news yourself – without programming knowledge. Many customers prefer to pass changes to us, though, because it is faster.

Do you take over an existing website?

Yes. We look at what is there and tell you honestly whether a revision is worthwhile or a rebuild is the better route. Existing content and rankings come along with us.

Can I get hosting and e-mail from you too?

Yes. As an IT systems house we look after the domain, hosting, SSL certificate and mailboxes as well. You have one contact for everything – and nobody pointing at somebody else when something breaks.

Is the site GDPR-compliant?

We build it that way: SSL encryption, a privacy policy matching the services actually used and a cookie notice only where it is needed. We only integrate external services after agreeing them with you.

Do you take the photos for the website too?

Yes. We have the equipment of a professional photo studio – cameras, interchangeable lenses, studio flash and softboxes – and set it up at your premises. We photograph your team, your rooms and your products ourselves and prepare the images for the web straight away. So you do not need stock photos.

Tell us about your plans

A new website, a relaunch, or just an honest assessment of your existing site to begin with? The initial consultation is free and without obligation.

Discuss your project 07131 2068040